{"title":"Grains \u0026 Flours","description":"","products":[{"product_id":"organic-rava","title":"Organic Rava","description":"\u003cp\u003eFrom healthy dishes to delicious desserts, your desi delicacies will never be the same after a tryst with our Organic Rava. Made from the finest quality wheat and dried with love, this beautifully coarse magic powder is health, taste and essential nutrients all combined into one packet.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1Kg","offer_id":54715559215476,"sku":"28","price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Rava.jpg?v=1780593261"},{"product_id":"organic-wheat-flour","title":"Organic Wheat Flour","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePure \u0026amp; Sure Organic Whole Wheat Flour is from certified organic wheat grown in Rajasthan and Madhya Pradesh and stone-ground on slow-moving chakkis. This gentle milling preserves the bran, fibre, germ, B-vitamins, and natural wheat aroma giving atta that deeper flavour and better texture than roller-milled flours.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEvery batch is unbleached, unrefined, and free from polish or additives. The grain is handled with care and treated using a patented steam sterilization process to reduce harmful microbes while retaining nutrition and flavour. The result is a wholesome, high-fibre atta that makes softer rotis, lighter parathas, and more digestible everyday meals.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e100% certified organic, stone-ground atta\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003ePreserves bran, germ, B-vitamins and natural flavour\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eHigh in dietary fibre and plant protein\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eUnbleached, unrefined, and additive-free\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProcessed using steam sterilization for safer consumption and longer shelf life\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSourced from our trusted network of 1800+ organic farmers\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eUsage\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eDaily rotis and phulkas\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eParathas, stuffed breads and pooris\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eHomemade baking (flatbreads, cookies)\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb id=\"docs-internal-guid-e26c0081-7fff-29ad-934f-23783d86e428\"\u003e\u003cspan\u003eHealthy meal prep and kids’ recipes\u003c\/span\u003e\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1kg","offer_id":54035180913012,"sku":"29","price":80.0,"currency_code":"INR","in_stock":true},{"title":"5kg","offer_id":54035180945780,"sku":"30","price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Wheat-flour_7a20e2aa-41a5-4c0e-aede-6a9b27077adf.jpg?v=1780655107"},{"product_id":"organic-rice-flour","title":"Organic Rice Flour","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePure \u0026amp; Sure Organic Rice Flour is milled from certified organic rice grown in Karnataka and Tamil Nadu and stone-ground to preserve the flour’s natural soft texture and mild aroma. The traditional slow milling avoids heat damage and keeps the flour smooth and light, ideal where a delicate, neutral flour is required.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWe never bleach or over-process the rice; the flour is cleaned and processed using a patented steam sterilization step to reduce microbial risk while preserving nutrition and shelf life. The result is a pure, gluten-free rice flour that performs beautifully for idiyappam, modaks, dosa batter and baking.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e100% certified organic, stone-ground rice flour\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eNaturally gluten-free and easily digestible\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eNo bleaching, polish or chemical additives\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSteam-sterilized for clean safety and longer shelf life\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSourced from our trusted network of 1800+ organic farmers\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eUsage\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eDosas, idiyappam, modaks and steamed snacks\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eGluten-free baking and batters\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb id=\"docs-internal-guid-c82e17ac-7fff-f8df-e1c6-eaee943f7ea6\"\u003e\u003cspan\u003eThickening soups and gravies for a smooth finish\u003c\/span\u003e\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54035181273460,"sku":"31","price":80.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":54035181306228,"sku":"32","price":126.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Rice-flour_1.jpg?v=1780593256"},{"product_id":"organic-jowar-flour","title":"Organic Jowar Flour","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePure \u0026amp; Sure Organic Jowar Flour is produced from certified organic sorghum sourced from dryland farms in Maharashtra and Karnataka and stone-ground to keep its natural colour, taste and nutrient profile intact. The slow milling retains fibre, iron, and plant protein making the flour wholesome and earthy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis jowar is unpolished and free from chemical processing; it is steam-sterilized to reduce microbial risk while preserving natural nutrition. The result is a gluten-free, fibre-rich flour ideal for rotis, porridge, and healthy baking.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e100% certified organic, stone-ground jowar\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eHigh in dietary fibre, iron and plant protein\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eNaturally gluten-free and unpolished\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSteam-sterilized for safer nutrition and shelf stability\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSourced from our trusted network of 1800+ organic farmers\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eUsage\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eJowar rotis, bhakris and porridges\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eMillet upma, pancakes and breads\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003c\/span\u003eBlends with atta for higher-fibre rotis\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54035181470068,"sku":"32","price":80.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":54035181502836,"sku":"33","price":145.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Jowar_1.jpg?v=1780652800"},{"product_id":"organic-ragi-flour","title":"Organic Ragi Flour","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePure \u0026amp; Sure Organic Ragi Flour is made from certified organic finger millet sourced from traditional millet belts in Karnataka and stone-ground to preserve its earthy flavour and nutrient density. The low-heat grinding keeps calcium, iron, and fibre intact so you get the full, natural benefits of this ancient grain.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eUnpolished and chemical-free, our ragi is cleaned and steam-sterilized to ensure safer, fresher flour without preservatives. The result is a naturally gluten-free, nutrient-dense flour that works well for porridge, dosas, and baked goods recipes.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e100% certified organic, stone-ground ragi\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eNaturally high in calcium, iron and dietary fibre\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eGluten-free and easy to digest\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eUnpolished and additive-free\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSteam-sterilized for safety and freshness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSourced from our trusted network of 1800+ organic farmers\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eUsage\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRagi dosas, rotis and porridges\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBaking (muffins, pancakes) and baby foods\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eMillet laddoos and healthy snacks\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54035181830516,"sku":"34","price":80.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":54035181863284,"sku":"35","price":140.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Ragi-Flour_1_02d30bc9-8663-461c-b416-993eaa243d2b.jpg?v=1780653424"},{"product_id":"organic-soya-flour","title":"Organic Soya Flour","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePure \u0026amp; Sure Organic Soya Flour is made from certified organic soybeans grown in Madhya Pradesh and Maharashtra and stone-ground to preserve protein integrity and the nutty aroma of soy. The gentle milling ensures the flour remains rich in essential amino acids and plant protein for nutritious cooking.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eClean and unrefined, our soya flour is processed with patented steam sterilization to remove harmful microbes without preservatives. The result is a reliable, high-protein flour for rotis, parathas, protein boosts in baking, and wholesome meal enrichment.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e100% certified organic, stone-ground soy flour\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eComplete plant protein and essential amino acids\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eNaturally gluten-free and low in carbs\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSteam-sterilized for food safety and freshness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSourced from our trusted network of 1800+ organic farmers\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eUsage\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eMix into atta for protein-rich rotis and parathas\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAdd to smoothies, batters and baked goods\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003c\/span\u003eUse as a protein supplement in mixes and porridges\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54035182158196,"sku":"33","price":115.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":54035182190964,"sku":"34","price":220.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Soya_Flour_500gms_F.jpg?v=1780666542"},{"product_id":"organic-maida","title":"Organic Maida","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePure \u0026amp; Sure Organic Maida is milled from certified organic wheat and refined without harmful chemicals, bleaching agents, or synthetic whiteners. The result is a soft, fine flour that performs like conventional maida but without toxic processing, ideal for baking and Indian breads.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach batch is handled hygienically and treated using patented steam sterilization to reduce microbial contamination while avoiding preservatives. The outcome is clean, shelf-stable maida that gives the refined texture you need for bhature, breads, cakes and pastries.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e100% certified organic, chemical-free refined flour\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSoft, fine texture ideal for baking and Indian fried breads\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eFree from bleaching agents, synthetic whiteners and emulsifiers\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSteam-sterilized for safety and longer shelf life\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSourced from our trusted network of 1800+ organic farmers\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eUsage\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBaking cakes, cookies, and breads\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBhature, samosas, naans and fritters\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003c\/span\u003eEveryday recipes that require fine, soft flour\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54035183993204,"sku":"42","price":65.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":54035184025972,"sku":"43","price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Maida-flour--F_1.jpg?v=1780496625"},{"product_id":"organic-multigrain-flour","title":"Organic Multigrain Flour","description":"\u003cp\u003eGet on the dance flour with the wonders of seven grains \u003cto confirmed=\"\" be=\"\"\u003e, all grown organically with our\nMulti Grain Flour. More nutritious, more beneficial for health and more rich in fiber, this is one of the\nhealthiest flours you can befriend for a fitter life. Don’t think twice, make the switch and challenge your\ninner chef, with an organically healthy twist.\u003c\/to\u003eall grown organically with our\u003cbr\u003eMulti Grain Flour. More nutritious, more beneficial for health and more rich in fiber, this is one of the healthiest flours you can befriend for a fitter life. Don’t think twice, make the switch and challenge your inner chef, with an organically healthy twist.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1 kg","offer_id":54035184157044,"sku":"43","price":130.0,"currency_code":"INR","in_stock":true},{"title":"5kg","offer_id":54035184189812,"sku":null,"price":600.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/MultiGrain-flour_52328fd7-2725-48ed-97eb-498336913659.jpg?v=1780115644"},{"product_id":"organic-green-banana-flour","title":"Organic Green Banana Flour","description":"\u003cp\u003eIf bananas make everything better, then nothing can get better than our Organic Green Banana Flour. Made with love from the finest green bananas in the country, this is the perfect substitute for wheat flour in a lot of recipes, giving them a nutty taste that keeps you coming back for more. What’s more, you can even use it as a thickening agent in soups, stews and even smoothies. \u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54035184255348,"sku":"44","price":280.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Green_Banana_flour_Front_jpg.jpg?v=1780565259"},{"product_id":"organic-sweet-potato-flour","title":"Organic Sweet Potato Flour","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eNaturally gluten-free and rich in fiber, our organic sweet potato flour is a nutritious alternative for everyday cooking and baking. Made from carefully sourced organic sweet potatoes, it’s free from chemicals, additives, and preservatives. Light, versatile, and mildly sweet, it’s perfect for rotis, pancakes, breads, or even as a thickener for soups and gravies. A healthy twist to your everyday kitchen essentials!\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54035187925364,"sku":"46","price":290.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Sweet-Potato_2be59732-bfaf-4888-88c4-60abca41eefe.png?v=1779438852"},{"product_id":"organic-raw-jackfruit-flour","title":"Organic Raw Jackfruit Flour","description":"\u003cp\u003eThe jack of all tastes is with us in a whole new avatar. Try our Organic Jackfruit Flour and get ready to elevate your idlis, dosas, rotis, parathas and even your daily baked goodies to new levels of gastronomic nirvana.\u003c\/p\u003e\n\u003cp\u003eNaturally gluten free, the Jackfruit atta is a good source of dietary fiber and starch. It is ideal for weight watchers, vegans and is diabetic-friendly. It aids digestion and helps to control high blood pressure.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"500g","offer_id":54751562203508,"sku":"45","price":425.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/jackfruit-flour.png?v=1780686225"},{"product_id":"organic-coconut-flour","title":"Organic Coconut Flour","description":"\u003cp\u003ePure \u0026amp; Sure Organic Coconut Flour is stone-ground from dried organic coconut flesh to\u003cbr\u003epreserve natural nutty sweetness, soft texture, and fibre content. The gentle milling keeps the\u003cbr\u003eflour light and absorbent, ideal for gluten-free and low-carb baking applications.\u003cbr\u003eProcessed without bleaching or additives and steam-sterilized for safety and freshness, this\u003cbr\u003eflour stays pure and long-lasting while delivering wholesome fibre and plant protein to your\u003cbr\u003erecipes.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic, stone-ground coconut flour\u003cbr\u003e● High in dietary fibre and plant protein\u003cbr\u003e● Unrefined and additive-free\u003cbr\u003e● Steam-sterilized for safety and extended shelf life\u003cbr\u003e● Great for gluten-free, paleo, and low-carb baking\u003c\/p\u003e\n\u003cp\u003eUsage\u003cbr\u003eUse in baking breads, cookies, pancakes, and as a thickener in smoothies or batters. Note:\u003cbr\u003eabsorbs more liquid than wheat flour — adjust recipes accordingly.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"350g","offer_id":54035189334388,"sku":"47","price":350.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/coconut-flour.png?v=1780326927"},{"product_id":"organic-tender-just-jackfruit","title":"Organic Tender Just Jackfruit","description":"\u003cp\u003eThe jack of all tastes is with us in a whole new avatar. Try our Organic Jackfruit Flour and get ready to elevate your idlis, dosas, rotis, parathas and even your daily baking goodies to new levels of gastronomic nirvana.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"200g","offer_id":54035193430388,"sku":"66","price":90.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Tender-Jackfruit_A_f7467c02-b364-42e1-877e-adb9427367bf.jpg?v=1780125347"},{"product_id":"organic-khapli-wheat-flour","title":"Organic Khapli Wheat Flour","description":"\u003cdiv\u003eKhapli Wheat is an ancient grain valued for its dense nutrition and slow-releasing energy. Naturally high in complex carbohydrates and dietary fibre, this heritage wheat provides sustained nourishment without sudden sugar spikes. With a notable protein content and very low fat, it supports everyday strength, satiety, and balanced nutrition. Our Organic Khapli Wheat retains its natural grain integrity, offering a wholesome, earthy flavour and a heavier, more satisfying bite than modern refined wheat—making it a thoughtful choice for those seeking traditional grains with real nutritional depth.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • High in dietary fibre to support digestion\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Good source of plant protein for daily strength\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Provides sustained energy from complex carbohydrates\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Naturally low in fat and free from additives\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e* Lower gluten content compared to regular wheat\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eUsage\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eIdeal for making rotis, chapatis, parathas, and breads when ground into flour. Can also be cooked whole and used in salads, khichdi, or hearty grain bowls for a wholesome, traditional meal.\u003c\/div\u003e","brand":"Pure and Sure","offers":[{"title":"1kg","offer_id":54035197100404,"sku":null,"price":250.0,"currency_code":"INR","in_stock":true},{"title":"5kg","offer_id":54035197133172,"sku":null,"price":1150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/khapli-wheat-flour.png?v=1780383435"},{"product_id":"organic-low-gi-rice","title":"Organic Low GI Rice","description":"\u003cdiv\u003eOur Organic Low GI Sonamasuri Rice is thoughtfully grown and processed for those who want balanced nutrition without giving up everyday comfort. Naturally light, aromatic, and easy to digest, this rice is a smarter alternative to regular white rice. With a lower glycemic response, it releases energy gradually, making it suitable for daily meals, especially for those mindful of blood sugar levels. Steam sterilized for safety and purity, this rice retains its natural goodness while staying clean and preservative-free.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eBenefits\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Low glycemic index for better blood sugar control\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Naturally low in fat and cholesterol-free\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Provides steady energy through complex carbohydrates\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Contains dietary fibre and essential minerals\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Easy to digest and light on the stomach\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eUsage\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Ideal for everyday meals like steamed rice and curd rice\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Perfect for diabetic-friendly and balanced diets\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Use for rice bowls, vegetable rice, or light pulaos\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e • Suitable for both lunch and dinner preparations\u003c\/span\u003e\u003c\/div\u003e","brand":"Pure and Sure","offers":[{"title":"1kg","offer_id":54035197198708,"sku":null,"price":190.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Low-GI-Rice-_Sonamasuri__jpg.jpg?v=1778757870"},{"product_id":"organic-polished-ricesona-masoori-rice","title":"Organic Polished Rice(Sona Masoori Rice)","description":"\u003cp\u003ePure \u0026amp; Sure Organic Polished Rice (Sona Masoori) is gently milled and polished using natural\u003cbr\u003eprocesses to produce a smooth, light-textured grain that cooks quickly and tastes clean.\u003cbr\u003eSourced from certified organic farms, its processing avoids harmful chemical treatments.\u003cbr\u003eTreated with steam sterilization for safer nutrition and improved shelf stability, this rice offers\u003cbr\u003econsistent cooking performance and honest flavour without artificial interventions.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic polished Sona Masoori rice\u003cbr\u003e● Light texture and natural flavour\u003cbr\u003e● Processed without chemical bleaching or additives\u003cbr\u003e● Steam-sterilized for safety and longer shelf life\u003cbr\u003e● Ethical, traceable sourcing\u003c\/p\u003e\n\u003cp\u003eUsage\u003c\/p\u003e\n\u003cp\u003eUse for everyday meals, pulaos, and recipes where a light, fluffy rice is preferred.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1kg","offer_id":54035197460852,"sku":"117","price":125.0,"currency_code":"INR","in_stock":true},{"title":"5kg","offer_id":54035197493620,"sku":"115","price":595.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/sona-masoori-rice-1_40bd30d2-38f3-49ee-911c-9cccf25a8181.png?v=1780655104"},{"product_id":"organic-brown-rice","title":"Organic Brown Rice","description":"\u003cp\u003ePure \u0026amp; Sure Organic Brown Rice (Sona Masoori) is milled from certified organic paddy while keeping the bran layer intact, preserving fibre, minerals, and natural aroma. The rice is\u003cbr\u003eunpolished and chemical-free, offering a wholesome alternative to refined white rice.\u003cbr\u003eTreated with steam sterilization to reduce microbial load without preservatives, this brown rice keeps its nutrition and freshness while offering a satisfying, slightly nutty texture ideal for daily meals.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic, unpolished brown rice\u003cbr\u003e● High in fibre, vitamins, and antioxidants\u003cbr\u003e● No bleaching or chemical polishing\u003cbr\u003e● Steam-sterilized for safer nutrition and longer shelf life\u003cbr\u003e● Sustainably sourced from organic farmers\u003c\/p\u003e\n\u003cp\u003eUsage\u003cbr\u003eCook as a wholesome side or base for grain bowls, pilafs, and stir-fries to add fibre and\u003cbr\u003esustained energy.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1kg","offer_id":54035197657460,"sku":"126","price":145.0,"currency_code":"INR","in_stock":true},{"title":"5kg","offer_id":54035197690228,"sku":"115","price":620.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/brown-rice_F.jpg?v=1780578657"},{"product_id":"organic-basmati-rice","title":"Organic Basmati Rice","description":"\u003cp\u003ePure \u0026amp; Sure Organic Basmati Rice is premium long-grain basmati grown on certified organic farms to preserve its natural fragrance and fine grain structure. Carefully harvested and minimally processed, it delivers the classic aroma and fluffy separation that basmati is known for.\u003c\/p\u003e\n\u003cp\u003eTreated with steam sterilization to reduce harmful microbes while avoiding chemical\u003cbr\u003epreservatives, this rice keeps its authentic flavour and shelf life so you can enjoy fragrant\u003cbr\u003ebiryanis and pilafs with confidence.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic long-grain basmati\u003cbr\u003e● Fragrant aroma and fluffy cooking performance\u003cbr\u003e● No chemical polishing, bleaching, or preservatives\u003cbr\u003e● Steam-sterilized for safer storage and freshness\u003cbr\u003e● Sustainably sourced from organic growers\u003c\/p\u003e\n\u003cp\u003eUsage\u003cbr\u003ePerfect for biryanis, pulaos, or as a fragrant accompaniment to curries and stews.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1 kg","offer_id":54035197821300,"sku":null,"price":300.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/basmati-rice-_A.png?v=1780655104"},{"product_id":"organic-basmati-rice-brown","title":"Organic Basmati Rice - Brown","description":"\u003cp\u003ePure \u0026amp; Sure Organic Brown Basmati Rice combines basmati aroma with the nutrition of whole grain by keeping the bran intact. Grown on certified organic farms, it offers fibre, vitamins, and a naturally fragrant long grain suited to healthier preparations.\u003cbr\u003eProcessed with steam sterilization to enhance safety without chemical preservatives, this\u003cbr\u003ebrown basmati cooks fluffy while preserving nutrients and aroma for balanced, flavourful\u003cbr\u003emeals.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic brown basmati\u003cbr\u003e● Retains bran for fibre, vitamins, and minerals\u003cbr\u003e● Aromatic long-grain texture\u003cbr\u003e● Steam-sterilized for purity and shelf stability\u003cbr\u003e● Ethically sourced from organic farmers\u003c\/p\u003e\n\u003cp\u003eUsage\u003cbr\u003eUse for pilafs, biryanis, and rice bowls where aroma and fibre matter.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1 kg","offer_id":54035197952372,"sku":null,"price":280.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/brown-BAsmati-rice_1373853f-0bf8-4ee9-b361-2820804d86b0.jpg?v=1779938806"},{"product_id":"organic-red-rice","title":"Organic Red Rice","description":"\u003cp\u003ePure \u0026amp; Sure Organic Red Rice is cultivated on certified organic farms and retained in its natural whole-grain form to preserve antioxidants, fibre, and essential minerals. The red bran imparts a nutty flavour, higher nutrient density, and a satisfying chew.\u003cbr\u003eEach batch is steam-sterilized to reduce microbial risk while keeping nutrition intact. The result is a versatile, antioxidant-rich grain ideal for heart-friendly, nutrient-dense meals.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic red whole grain rice\u003cbr\u003e● High in antioxidants, fibre, and minerals\u003cbr\u003e● No bleaching or chemical polishing\u003cbr\u003e● Steam-sterilized for safer nutrition and shelf life\u003cbr\u003e● Sustainably farmed and traceable\u003c\/p\u003e\n\u003cp\u003eUsage\u003c\/p\u003e\n\u003cp\u003eCook as a healthy rice base for salads, pilafs, and traditional rice dishes that benefit from a\u003cbr\u003enutty texture.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1 kg","offer_id":54035198083444,"sku":null,"price":189.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Red-Rice.jpg?v=1780386602"},{"product_id":"organic-semi-polished-ricerajmudi-rice","title":"Organic Semi Polished Rice(Rajmudi Rice)","description":"\u003cp\u003ePure \u0026amp; Sure Organic Semi-Polished Rice (Rajmudi) is processed to retain more of the bran than fully polished rice, offering a balanced texture with added nutrition. 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The grains are cleaned and handled to retain natural texture and cooking performance.\u003cbr\u003eTreated using a patented steam sterilization process to reduce harmful microbes without\u003cbr\u003echemicals, the rice remains safe and shelf-stable while keeping its natural purity. The result is\u003cbr\u003ereliable idli rice that makes tender, wholesome steamed cakes.\u003cbr\u003eBenefits\u003c\/p\u003e\n\u003cp\u003e● 100% certified organic idli rice\u003cbr\u003e● Produces soft, fluffy idlis with excellent texture\u003cbr\u003e● No chemical polishing or bleaching\u003cbr\u003e● Steam-sterilized for safer consumption and longer shelf life\u003cbr\u003e● Sourced from 1800+ organic farmers\u003c\/p\u003e\n\u003cp\u003eUsage\u003cbr\u003eSoak and grind or use in mixes for idli batter to prepare soft idlis served with chutney and\u003cbr\u003esambar.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1 Kg","offer_id":54035198247284,"sku":null,"price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Idli-rice_e9450570-4fa5-4bf6-8ff5-68aaf57c7d04.png?v=1780639926"},{"product_id":"organic-broken-rice","title":"Organic Broken Rice","description":"\u003cp\u003ePure \u0026amp; Sure Organic Broken Rice (Nuccu Akki) is made from certified organic paddy and\u003cbr\u003eintentionally broken to create a quick-cooking, nutrient-dense rice ideal for porridges, khichdi, and everyday meals. The broken grains keep the bran intact and retain natural B vitamins and minerals.\u003cbr\u003eThe rice is steam-sterilized to reduce microbes without chemicals, ensuring safer storage while preserving nutrition. The result is a practical, wholesome rice that cooks soft and comforting every time.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic and unpolished broken rice\u003cbr\u003e● Retains B vitamins, fibre, and minerals\u003cbr\u003e● Quick to cook and easy to digest\u003cbr\u003e● Steam-sterilized for safer nutrition and shelf life\u003cbr\u003e● Traceable, farmer-first sourcing\u003c\/p\u003e\n\u003cp\u003eUsage\u003cbr\u003eUse in khichdi, porridge, pongal, or as a soft rice option for babies and convalescence meals.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1kg","offer_id":54035198378356,"sku":null,"price":90.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Broken-Rice_1.jpg?v=1780655110"},{"product_id":"organic-matta-rice","title":"Organic Matta Rice","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eStart your mornings with the earthy aroma of Kerala Matta Rice, a beloved staple from the heart of Kerala. Whether it’s a weekend feast or a wholesome weekday dinner, our nutrient-rich, unpolished Matta Rice brings authentic flavor to the table. Known for its unique earthy taste, Palakkad Matta Rice is packed with fibre and minerals that make everyday meals delicious and nourishing. From a simple dal-chawal to a comforting porridge or a hearty curry spread, Matta Rice adds depth, nutrition, and authenticity to your plate.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!----\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1 kg","offer_id":54035198509428,"sku":null,"price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/matta-rice.png?v=1780553396"},{"product_id":"organic-beaten-rice-poha","title":"Organic Beaten Rice \/ Poha","description":"\u003cp\u003ePure \u0026amp; Sure Organic White Beaten Rice (Poha) is made from premium organic white rice\u003cbr\u003eflattened into light, fluffy flakes that cook quickly while retaining iron and B vitamins. 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Sourced with care and crafted for your well-being, our Quinoa grains are a versatile addition to your diet, packed with essential nutrients and a wholesome nutty flavor. Slightly bold in nature and coarse in texture, it can be used to make healthy salads and upma or even replace grains like wheat. Elevate your culinary creations and embrace the goodness of this gluten-free grain, perfect for those seeking a nutrient-rich alternative. \u003c\/p\u003e","brand":"Ecotyl","offers":[{"title":"Default Title","offer_id":54569674670452,"sku":"ESFQW0XL500","price":288.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/QUINOAWHITE1.jpg?v=1777974388"},{"product_id":"blanched-almond-flour-1","title":"Blanched Almond Flour","description":"\u003cmeta charset=\"utf-8\"\u003e\n \u003cstyle type=\"text\/css\"\u003e\u003c!--\n td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}\n --\u003e\u003c\/style\u003e\n \u003cp\u003e\u003cspan data-sheets-root=\"1\" data-sheets-value=\"{\u0026quot;1\u0026quot;:2,\u0026quot;2\u0026quot;:\u0026quot;Ecotyl's Blanched Almond Flour is made from premium-quality peeled almonds, undergoing minimal processing to preserve the inherent nutritional goodness of the nuts. Being non-GMO, gluten-free, and vegan, it serves as an ideal choice for individuals adhering to strict dietary preferences. Our Almond Flour, processed to a fine, silky texture, proves versatile in various culinary applications, ranging from delectable cakes and cookies to wholesome bread and pancakes. Rich in good fats, fibre, and essential vitamins, it stands as a nutritious addition for those committed to a healthy lifestyle. Rest assured, our almond flour contains no added preservatives, colors, or flavors, ensuring you receive the purest and highest-quality flour.\u0026quot;}\" data-sheets-userformat='{\"2\":15359,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16777215},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"9\":1,\"10\":1,\"11\":4,\"12\":0,\"14\":{\"1\":2,\"2\":0},\"15\":\"Arial\",\"16\":12}'\u003eEcotyl's Blanched Almond Flour is made from premium-quality peeled almonds, undergoing minimal processing to preserve the inherent nutritional goodness of the nuts. It is gluten-free, keto-friendly and vegan, an ideal choice for people with dietary restrictions. Our Almond Flour, processed to a fine, silky texture, proves versatile in various culinary applications, ranging from delectable cakes and cookies to wholesome bread and pancakes. Rich in good fats, fibre, and essential vitamins, it stands as a nutritious addition for those committed to a healthy lifestyle. 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Made from Ancient Wheat grains, our Khapli Atta is an amazing replacement for regular atta, offering a unique and wholesome twist to your everyday meals. Whether you're baking bread or crafting traditional rotis, our Khapli Atta provides a nutritious and flavorful foundation for a well-rounded diet. With Ecotyl, redefine your culinary journey and embrace the wholesome benefits of Khapli Atta – your secret ingredient for a healthier and tastier lifestyle.\u0026quot;}\" data-sheets-userformat='{\"2\":15359,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16777215},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"9\":1,\"10\":1,\"11\":4,\"12\":0,\"14\":{\"1\":2,\"2\":0},\"15\":\"Arial\",\"16\":12}' data-mce-fragment=\"1\"\u003eElevate your culinary experience with Ecotyl's Khapli Atta – a game-changer with low gluten content that redefines your approach to healthy eating. 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Recognized for its ability to maintain glucose levels, Chana Sattu is a natural powerhouse, offering a unique and flavorful twist to your dietary choices. Indulge in the richness of Ecotyl's sattu atta with traditional recipes or modern desserts and beverages. It can be mixed with water, milk, or buttermilk to prepare a cooling summer beverage. Sattu beverages also make an excellent meal replacement, supporting your weight loss goals. With Ecotyl, redefine your approach to healthy eating and embrace the benefits of Chana Sattu – the protein-rich solution that transcends the ordinary.\\n \u0026quot;}\" data-sheets-root=\"1\"\u003eEcotyl's Chana Sattu is a protein-rich and gluten free atta, a versatile choice for those seeking a nutrient-packed option. Recognized for its ability to maintain glucose levels, Chana Sattu is a natural powerhouse, offering a unique and flavorful twist to your dietary choices. Indulge in the richness of Ecotyl's sattu atta with traditional recipes or modern desserts and beverages. It can be mixed with water, milk, or buttermilk to prepare a cooling summer beverage. Sattu beverages also make an excellent meal replacement, supporting your weight loss goals. With Ecotyl, redefine your approach to healthy eating and embrace the benefits of Chana Sattu – the protein-rich solution that transcends the ordinary.\u003cbr\u003e \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Ecotyl","offers":[{"title":"Default Title","offer_id":54571518886260,"sku":"EMFCS0XL400","price":198.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/CHANASATTU1.jpg?v=1779175910"},{"product_id":"multigrain-dalia-1","title":"Multigrain Dalia","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--\n td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}\n --\u003e\u003c\/style\u003e\n \u003cp\u003e\u003cspan data-sheets-root=\"1\" data-sheets-value='{\"1\":2,\"2\":\"Thinking about the healthiest way to kickstart your day? What better than a bowl of nutritious breakfast, the most important meal of the day. 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A touch of multigrain and spice blends go a long way in enhancing the flavour of this Multigrain Daliya. \\n\\n\"}' data-sheets-userformat='{\"2\":15359,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16777215},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"9\":1,\"10\":1,\"11\":4,\"12\":0,\"14\":{\"1\":2,\"2\":0},\"15\":\"Arial\",\"16\":12}'\u003e\u003cmeta charset=\"utf-8\"\u003eThinking about the healthiest way to kickstart your day? What better than a bowl of nutritious breakfast, the most important meal of the day. When you decide to go all health crazy, multigrain should be your go-to ingredient. A natural source of B Vitamins and minerals, Ecotyl’s Multigrain Dalia is packed with fibre, protein, iron and helps in weight loss apart from being regarded as diabetic-friendly. A touch of multigrain and spice blends go a long way in enhancing the flavour of this Multigrain Dalia.\u003c\/span\u003e\u003c\/p\u003e\n \u003cp\u003e \u003c\/p\u003e\n \u003cp\u003e\u003cstrong\u003eIngredients: \u003c\/strong\u003eWheat, Moong Chilka, Moth, Rice, Barley\u003c\/p\u003e\n \u003cstyle type=\"text\/css\"\u003e\u003c!--\n td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}\n --\u003e\u003c\/style\u003e","brand":"Ecotyl","offers":[{"title":"500gm","offer_id":54571778212212,"sku":"EGCMD0XL500","price":216.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/MULTIGRAINDALIA1.jpg?v=1779016683"},{"product_id":"desiccated-coconut-powder-1","title":"Desiccated Coconut Powder","description":"\u003cmeta charset=\"utf-8\"\u003e\r\n \u003cstyle type=\"text\/css\" data-mce-fragment=\"1\"\u003e\u003c!--\n td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}\n --\u003e\u003c\/style\u003e\r\n \u003cspan data-sheets-root=\"1\" data-sheets-value=\"{\u0026quot;1\u0026quot;:2,\u0026quot;2\u0026quot;:\u0026quot;Unleash the culinary magic with Ecotyl's Desiccated Coconut Powder! Sourced from the finest sun-ripened coconuts, this versatile ingredient elevates your recipes with tropical flavor and delightful texture. Rich in fiber, healthy fats, and essential minerals, it promotes digestive health, supports brain function, and regulates blood pressure. From baking delights to savory surprises, Ecotyl's Coconut Powder is your key to endless culinary possibilities. Embrace the goodness of coconut and make it a staple in your kitchen today!\u0026quot;}\" data-sheets-userformat='{\"2\":15359,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16777215},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":0}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":2}]},\"9\":1,\"10\":1,\"11\":4,\"12\":0,\"14\":{\"1\":2,\"2\":0},\"15\":\"Arial\",\"16\":12}' data-mce-fragment=\"1\"\u003eUnleash the culinary magic with Ecotyl's Desiccated Coconut Powder! Sourced from the finest sun-ripened coconuts, this versatile ingredient elevates your recipes with tropical flavour and delightful texture. Rich in fibre, healthy fats, and essential minerals, it promotes digestive health, supports brain function, and regulates blood pressure. From baking delights to savory surprises, Ecotyl's Coconut Powder is your key to endless culinary possibilities. Embrace the goodness of coconut and make it a staple in your kitchen today!\u003c\/span\u003e","brand":"Ecotyl","offers":[{"title":"Default Title","offer_id":54571781685620,"sku":"ECOTYL00007","price":225.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/DESICCATEDCOCONUTPOWDER1.jpg?v=1778038430"}],"url":"https:\/\/thesustainablemarketplace.in\/collections\/grains-flours.oembed","provider":"The Sustainable Marketplace","version":"1.0","type":"link"}