{"product_id":"organic-broken-rice","title":"Organic Broken Rice","description":"\u003cp\u003ePure \u0026amp; Sure Organic Broken Rice (Nuccu Akki) is made from certified organic paddy and\u003cbr\u003eintentionally broken to create a quick-cooking, nutrient-dense rice ideal for porridges, khichdi, and everyday meals. The broken grains keep the bran intact and retain natural B vitamins and minerals.\u003cbr\u003eThe rice is steam-sterilized to reduce microbes without chemicals, ensuring safer storage while preserving nutrition. The result is a practical, wholesome rice that cooks soft and comforting every time.\u003cbr\u003eBenefits\u003cbr\u003e● 100% certified organic and unpolished broken rice\u003cbr\u003e● Retains B vitamins, fibre, and minerals\u003cbr\u003e● Quick to cook and easy to digest\u003cbr\u003e● Steam-sterilized for safer nutrition and shelf life\u003cbr\u003e● Traceable, farmer-first sourcing\u003c\/p\u003e\n\u003cp\u003eUsage\u003cbr\u003eUse in khichdi, porridge, pongal, or as a soft rice option for babies and convalescence meals.\u003c\/p\u003e","brand":"Pure and Sure","offers":[{"title":"1kg","offer_id":54035198378356,"sku":null,"price":90.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/9133\/6308\/files\/Broken-Rice_1.jpg?v=1780655110","url":"https:\/\/thesustainablemarketplace.in\/products\/organic-broken-rice","provider":"The Sustainable Marketplace","version":"1.0","type":"link"}